

I suspect part of the lack of outrage is the fact that you don’t have to change your inputs much these days. If you only stream content from a gaming console with apps then you’re never changing the channel or the inputs. and if you ARE changing the channel, they could easily seem like just regular TV ads.
I don’t think the average 20 something or 30 something is channel surfing like they used to in the old days either way. If you’re changing a channel you likely know what you want to watch and what channel it’s on. So, each change of the channel is one or two ads every hour or so. because even with cable you have the cable based TV guide interface.
In my mind, the current timeline always starts with 2013 and the death of Aaron Swartz. You could argue it was his prosecution that started it, but his death was the moment it began to become clear. Maybe he saw where we were heading. He was being over-prosecuted. Almost everyone who wasn’t part of the establishment came to that conclusion.
He represented everything that the new digital age could be: self-educated, a lover of learning, a humanist, an activist. A common man fighting for the common people. Everything he did was to spread information and protect our ability to learn, grow, and fight against injustice.
Maybe he had a Howard Beale moment with someone when his plea deal was rejected. Maybe he saw where we were heading and knew that he would never be able to fight it again. They had done everything to make an example of him…to make it impossible for him to enact change. All he really did was find ways to use the system to share information and help people.
I know, this was about PC gaming, but everything in this current dystopia ties back to this loss for me.